Bax-shop becomes Bax Music

Bax-shop, an online music store from the Netherlands, has expanded its presence in Europe. The retailer, which will change its name to Bax Music, has opened an online store in Italy, so consumers there can order articles for sound, stage and studio online. The Italian ecommerce website is the seventh online music store from Bax-shop in Europe.

Bax-shop.it is live since yesterday and offers customers in Italy thousands of instruments, DJ gear, lighting, music accessories and more. Bax-shop opened its online store in Spain just three weeks ago and now the Dutch company has seven online stores throughout Europe. Bax-shop is active in the Netherlands, Belgium, France, Germany, the United Kingdom, Spain and Italy and according to the company Sweden will follow soon.

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Italy ecommerce to reach €19.3 billion in 2016

Ecommerce in Italy is expected to generate 19.3 billion euros in 2016, which would mean the online retail industry of the Southern European country will increase by 17 percent, compared to last year. Much growth is expected from tourism, IT & electronics and clothing.

The prediction was done by the Italian ecommerce association Netcomm during the eleventh edition of the Netcomm Ecommerce Forum. As said, if the predictions come true, ecommerce in Italy will have been increasing by 17 percent compared to the situation in 2015. Even more impressive is the growth of the Italian online retail industry if you look back at the last couple of years. In 2010, the industry was worth just 8 billion euros, which means it has grown by 140 percent during the last six years.

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