Thursday 21 April 2016

Big Basket's ecommerce model under FDI scanner

Ecbilla - Ecommerce news 
Department of Industrial Policy and Promotion (DIPP) has asked the online supermarket company Big Basket to show how its e-commerce model was compliant with the new foreign direct investment (FDI) guidelines for the sector released recently, said a source in the know of the development.


The source said the Bangalore-based e-tailer, which sells food and groceries, has been asked to "prove" whether its business model was that of a marketplace or based on inventory.

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